Location
Born in Egypt, now based in Switzerland (Vaud)
Junior Data Analyst · AI-Assisted Development · Switzerland
Turning data and ideas into smart digital solutions.
I am Asser Zaytoun, originally from Egypt and based in Morges, Switzerland. I turn raw data into clear, decision-ready insights, with training from the EPFL Extension School and practical experience in R, SQL, statistics, APIs, data cleaning, visualization, and reporting.
I also design, build, and rebrand modern multilingual websites using AI-assisted development — from new builds to full visual rebrands for existing businesses — with several projects already delivered. My ten years of experience in service and operations help me create digital solutions that are practical, business-focused, and aligned with real user needs.
Profile
From entertainment to data, coding, and digital solutions.
I clean, explore, visualise, and report on real data — and explain what it means in plain language. Alongside analysis, I build practical digital tools with careful UI and UX. My years in entertainment, service, and operations give me something data skills alone cannot: I read people well, stay calm under pressure, and never lose sight of the business question behind the numbers.
Education
EPFL Extension School — applied data science. Hands-on projects in R, SQL, web scraping, APIs, statistics, and data visualisation.
Background
With ten years of experience in entertainment, alongside a strong background in hospitality and operations, I have developed the ability to understand people, remain dependable under pressure, and deliver consistent results every day.
Selected work
Projects.
Two sides, one goal: I turn raw data into answers people can act on — import, clean, analyse, visualise — and I build clean, responsive interfaces that make those answers easy to use.
WEB
Di Biase Services Group
Designed and delivered a full rebrand and multilingual website for a real business client — new visual identity, service packages, contact flow, and a fully responsive layout.
Visit site → WEBAdvanced Property Management
Designed and built a professional property management website for an international real estate company covering five Red Sea resort destinations — service packages, owner-facing presentation, and a fully responsive layout.
Visit site → WEBO Mundo das Crianças
Built a trilingual educational platform for children's development — printable exercise sheets, downloadable learning guides, parental support resources, and an integrated shop for calmer study environments.
Visit site → WEBRD Terrassement
Designed and built a professional website for a Vaud-based earthworks and civil engineering company — services, service area, and direct phone contact, in a fully responsive layout.
Visit site → SHOPNoctal
Built and launched a dropshipping e-commerce store — product catalogue, checkout flow, and a clean, conversion-focused storefront.
Visit site → WEBCoverdi
Designed and built a professional website for a Vaud-based landscaping and garden maintenance company — exterior design, garden creation, seasonal upkeep, and a fully responsive layout.
Visit site → WEBValue Homes
Designed a landing page for a real-estate development project — architecture and sustainability focus, contact and WhatsApp lead capture, and a fully responsive layout.
Visit site → DATAOpenTheRank
Built and launched my own platform tracking what the same digital products cost around the world — subscriptions, games, and hardware compared across countries in real time, in 11 languages, with SEO and GEO built in from the first line of code.
Visit site →
Skills
Practical tools with a clear workflow.
The tools I use to answer real questions: R, tidyverse, ggplot2, SQL, Excel, Power BI and Tableau basics, API workflows, statistics, front-end web design, SEO and GEO, and AI-assisted development.
1
Data Science
I work through the full data cycle — import, clean, explore, model, communicate — turning messy real-world data into findings people can trust.
2
Artificial Intelligence
I use AI as a working tool: integrating language models into projects and workflows to automate steps, draft content, and speed up analysis — while keeping quality under my control.
3
Machine Learning
I know the core ideas — training, validation, overfitting — and apply simple models honestly: clear about what the data can support and what it cannot.
4
Data Visualization
I design charts that answer a question at a glance — the right visual form in ggplot2 or a BI tool, with everything that distracts from the message cut away.
5
Data Management
I structure, store, and document data so it stays accurate and usable — from clean spreadsheets to relational SQL databases.
6
Critical Reading
I test claims against their evidence — reading reports and data critically to catch weak arguments, hidden assumptions, and missing context before they become bad decisions.
7
GitHub
I version my projects with Git and GitHub — tracked changes, clean history, and published repositories ready to share.
8
Jupyter Notebook
I work in notebooks to combine code, results, and explanation in one reproducible document — the way modern data teams share their analysis.
9
Front-end Web Design
I build responsive, modern websites from scratch in HTML, CSS, and JavaScript — layout, animation, glass UI, and mobile-first design, no heavy frameworks needed.
10
Back-end Development
When a project needs a server side, I build it: REST APIs in Node.js or Python, SQL and SQLite databases, and clean connections between interface and live data.
11
AI-Assisted Development
I ship complete products fast by pairing solid fundamentals with AI tools — precise prompting, iterative design, and a tight feedback loop from idea to working product.
12
SEO (Search Engine Optimization)
SEO is the work that decides whether a site is found at all. I build pages search engines can actually read and rank — clean HTML structure, fast loading, descriptive titles and metadata, sitemaps, and sensible internal links. The goal is simple: when someone searches for what a business does, that business is the answer they find.
13
GEO (Generative Engine Optimization)
GEO is SEO for the AI era. More and more people ask ChatGPT, Perplexity, or Google's AI Overviews instead of scrolling through results — so I structure sites the way those models read: clear factual answers, schema markup, an llms.txt file, and content organised to be quoted. The goal is to be the source the AI cites.
Contact
Let's build the next step.
Open to junior data analyst, BI analyst, and reporting roles, internships, and training opportunities in Switzerland. If you have data and questions, let's talk.